Connect With Customers

Connect With Customers

Today, business is all about relationships. We buy a car from the guy our neighbor's brother recommended. We hire the contractor our mother's accountant used. We go see the movies that everyone on Twitter talks about. So finding ways to take business relationships...
Sales Pitches Out: Social Advertising In

Sales Pitches Out: Social Advertising In

Are you considering just putting one of your existing banner ads on a social site such as Facebook? Don't. At least… not yet… It's important to remember you are dealing with two different mediums. What works on one – even if it's your strongest ad...
Sales Pitches Out: Social Advertising In

Social Media Advertising goes Mainstream

One way you can tell if social media advertising is really something you should be considering for your business:  The amount of top-drawer ad agencies that have sprung up or changed focus, shifting their attention from traditional advertising to zero in on social...
Sales Pitches Out: Social Advertising In

Why Go Social when you’re Not?

Do you feel stressed or discouraged at the thought of having to add social media to your business advertising mix?  If you do, then chances are you are one of the secret minority who have vowed never to join Twitter, and you're sick of hearing about Facebook (that...
Sales Pitches Out: Social Advertising In

Free Advertising Using 5 Social Media Sites

You've been realizing lately that you really need to spread the word about your business, website, event or product. But you don't have the largest budget on the planet. If you're looking for ways to advertise for free, you might want to consider making full use of...